Tag Archives: Blogging

Use the "Three R's" to Simplify – and Strengthen – Your Blogs

by Scott D. Butcher, FSMPS, CPSM I’ve been beyond excited to see a number of my co-workers step up and become bloggers for www.jdbengineeirng.com. There’s a vastly inaccurate perception among far too many technical professionals that they don’t have anything important to say (write). The reality is that they are oozing with knowledge, and things […]

Those that Lead, Speak. And Write.

by Scott D. Butcher, FSMPS, CPSM For the past several years, “content marketing” has been the buzzword in the business world. We’ve all been told about the importance of blogs, ebooks, white papers, vlogs (video blogs), and more.  And we’ve seen how some of the leading firms in our industry – of all sizes, by […]