by Scott D. Butcher, FSMPS, CPSM I’ve been a member of the Society for Marketing Professional Services (SMPS) for more than 25 years, and in that time I’ve contributed more than a dozen articles (solo or with co-authors) to Marketer, The Journal of the Society for Marketing Professional Services. Below you’ll find my latest article, […]
Tag Archives: Project Management
by Tom Traina, MBA, CSM Whether designing a building or developing an IT infrastructure, a tempered approach to defining the project goals allows for a consistent vision to be realized by all parties involved in the execution. Getting a project completed for the sake of crossing it off a “to-do” list is not nearly as […]